- Earlier last week, news surfaced that the ‘Without me’ singer was ‘secretly’ launching her own makeup line, “About Face.”
- As reported by Nylon, the rumours emerged after the recent launch of a website and following the mysterious photo tags that the star has included in past selfies on Instagram.
- YouTubers have already begun tweeting about purchasing the products, according to Paper.
As revealed in a post by the beauty news Instagram account, ‘Trend Mood,’ the makeup line includes 11 beauty products ranging from lip gloss to highlighting liquid.
The account boasts 1.6 million followers, with the ‘reveal’ post gaining more than 17 thousand likes.
Over 600 users took to the comments section to express their opinions, with one user saying, “This looks amazing!!! I know celeb brands are tired but this one looks refreshing and interesting.”
However, not all comments are positive, with many users sharing their fatigue with "cash grab" celebrity-makeup lines.
"As much as I love her, I'm over all the celeb makeup brands that are coming out of the woodworks," says one user.
The informal ‘announcement’ follows multiple, cryptic Instagram posts by the 26-year-old where she poses in bright, elaborate makeup.
Despite big-name YouTubers such as Manny MUA sharing their excitement over the whispered connection, Halsey has yet to confirm her involvement in the new makeup line, as mentioned by Paper.
SAME! i dropped almost $500 for a good ole in depth review ??— Manny MUA (@MannyMua733) December 31, 2020
If the makeup looks Halsey has been sporting lately are any indication of what is to come, then we certainly have a lot to look forward to.
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