A feast of visuals: SA fashion designers serve collections, campaigns to wow this Heritage Month

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Thebe Magugu: The Girl-Seeks-Girl Bohemia Print, illustrated by Phathu Nembilwi. Photography: @travysowen (Image via Thebe Magugu Instagram)
Thebe Magugu: The Girl-Seeks-Girl Bohemia Print, illustrated by Phathu Nembilwi. Photography: @travysowen (Image via Thebe Magugu Instagram)
  • September is Heritage Month - a celebration of South Africa's diverse cultures.
  • Our country is not only rich in culture, but in our creative contributions too - in art, fashion, and music alike.
  • Today, we marvel at the latest collections and/or campaign visuals from SA's top designers - Thebe Magugu, Mmuso Maxwell, Wanda Lephoto to name a few - that have not only wowed us, but the global fashion space too. 

It's always a good day to salute African designers - not just during Heritage Month, but throughout the year, with every designer bag secured, and every accolade earned. 

And what a convenient coincidence that Heritage Month is observed during September - a pivotal month on the fashion calendar, where we look ahead at our upcoming season collections.

So it's only right that we appreciate the work local fashion designers have been putting in despite a year that has turned the industry on its head, giving impetus to innovation and creativity. 

READ MORE: Fashion will have to redesign itself in order to survive beyond the Covid-19 pandemic 

So without diluting my own articulation at how the likes of Thebe Magugu, Mmuso Maxwell and Lukhanyo Mdingi have outdone themselves with their latest offerings, rather I let the visuals and design notes speak for themselves this time around: 

Thebe Magugu ANTHRO 1

"An exploration of objects strongly associated with my childhood in the township of Galeshewe. From the wheels of a toy bike that will eventually ‘scrape’ instead of ‘turn’ (from excessive use), to the satellite dishes which were the source of so many of our various awakenings, I hope you can look at these images and see parts of your past, and a vision for your future."

"The women in these images are my friends, who inspire me with the work they do across photography, curation, music and fashion."


Photography - Travys Owen

Styling - Amy Zama

Creative Direction - Thebe Magugu 

Hair - Khomotšo Moloto 

Makeup - Annice Roux Gerber and Orlioh

Wanda Lephoto unisex knitwear

"Ahead our new season that will launch in the next few weeks we would like to present our unisex knitwear offering."


Photography - Andile Buka 

Model - Tamara Moeng

Lukhanyo Mdingi  RELIC Collection

A lookbook.  


Photography - Jarred Figgins

Models - Emma Arendse, Aza Mhlana, Roldy Kaya

Hair and Makup - Marchay Linderoth

Stylist Assistant - Yonela Makoba

Assistant - Tukiya Mulusa

READ MORE: SA designers including Laduma, Mmuso Maxwell contribute R1 Billion to GDP, according to new study

Mmuso Maxwell Imbokodo 21

A lookbook.  


Photography - Tatenda Chidora

Styling and art direction - Chloe Andrea 

Hair and makeup - Basetsana Seripe 

Muse - Connie

Sindiso Khumalo 

Spring/Summer '21 sneak preview.


Photography - Jonathan Kope

Model - Nina Henry

Styling - Githan Coopoo

Hair and makeup - Suaad Jeppie 

Print illustration designed by Shakil Solanki

READ MORE: In light of the coronavirus pandemic, there'll be no 2020 LVMH Prize winner

Matte Nolim Amasiko lookbook  

Spring/Summer '21-22 campaign. 


Photography - Shann Daniels

Makeup - Sydney Davy

Model - Kubie Makobo 

Rich Mnisi 

New classics. 

Introducing AZANIA CSS.01-03 bags from their ALKEBULAN collection.

SA takes flight: 

Victoria Beckham VVB collection worn by artist Lunga Ntila

Captured by Yolie Mabona. 

“I really enjoyed how this VVB collection took classic silhouettes but made them youthful with illustrations. I am not an artist that typically illustrates, but this collection inspired me to play a little outside my comfort zone.” 

“My process starts off with a rough sketch, which I use as a reference point for the composition of my images. Then I hop on to photoshop to chip and chop the images until they fit what I had imagined.”

Rich Mnisi and Imprint ZA appear in Vogue Portugal 

The Nontobeko dress by Imprint ZA and Rich Mnisi's Olivia dress are featured in a Vogue Portugal editorial styled and creative directed by Anthony Hinrichsen and Armand Dicker. Photography by Sarah and Phil of Sallyhateswing.

To complete the South African touch, models Nontobeko Mbuyazi, Kaone Kairo and Olivia Sang are accessorised in Missibaba earrings - a local luxury leather brand. 

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