GALLERY: Max Mara unveils Spring 2020 campaign starring this decade's top models Gigi, Adriana, Irina and Joan

Photo by Steven Meisel
Photo by Steven Meisel

Max Mara - a luxury brand that describes itself as "the epitome of Italian quality and craftsmanship" - has tapped a cast of supermodels for its Spring/Summer 2020 campaign shot by famed fashion photographer Steven Meisel.

In this campaign we see glam studio portraits of Adriana Lima, Gigi Hadid, Irina Shayk and Joan Smalls wearing pieces from this collection. 

READ MORE: These are the labels South Africans are coveting the most on the pre-owned luxury fashion market 

The new season highlights polka dot prints, oversized handbags and pastel colored separates. See the images of Max Mara’s Spring ads below. 

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Compiled by Afika Jadezweni

Story and Images by: BEEM/Magazine Features

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