Parisian chic is all the rage since Emily’s been in Paris – Stay à la mode and shop the trend in SA

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Alice Violier wearing green dress outside Paco Rabanne during Paris Fashion Week - Womenswear Spring Summer 2021 : Day Seven on October 04, 2020 in Paris, France. (Photo by Christian Vierig/Getty Images)
Alice Violier wearing green dress outside Paco Rabanne during Paris Fashion Week - Womenswear Spring Summer 2021 : Day Seven on October 04, 2020 in Paris, France. (Photo by Christian Vierig/Getty Images)
  • 2020 has kept us indoors for most of its duration, even putting fashion shows on a hiatus as early as March.
  • The fashion industry has since innovated its showcase model, but the traditional runway is making a gradual comeback in various parts of the world and the world is shopping again.
  • We've caught sight of Spring/Summer 2021 trends on the streets of Paris that might take centre stage as we enjoy transitional dressing.  

Last week, Paris was placed back on maximum Covid-19 alert, meaning bars will be forced to close for two weeks. This was in the middle of the Paris Fashion Week calendar that was already under strain due to the ongoing novel coronavirus and its restrictions.

But despite these thorns, masked attendees still managed to step out and give us a taste of what's trending as the world takes on transitional dressing right now. With Paris, France and South Africa both on the cusp of new fashion seasons, we've met at a sartorial intersection.  

Usually, we take our inspirational bites from the runway in order to serve the interpretations thereof on the streets. However, this season's Womenswear Spring/Summer 2021 shows were mostly disappointing and perhaps rather symptomatic of creative fatigue. 

READ MORE: Turning airbags into handbags, Hyundai is reversing fast fashion's impact with upcycled clothes  

Parisian fashion week attendees, however, always keep abreast of every season's latest fads and fashions in an almost enviable kind of savoir-faire as they saunter down the streets of Paris outside various designer showcases. Dare I even say... they write the trend scripts and the rest of the world merely waits their turn to read and interpret them? 

Too much credit? Maybe just a little... almost like Darren Star's penchant for creating fictional characters like Emily (in Paris) who accessorise their swanky outfits with an air of foolhardiness.

But as polarising as the protagonist (played by Lily Collins) of Netflix's Emily in Paris may be, there's consensus that there's a little something worth writing home about wardrobe-wise. Again, securing French fashion's spot as arbiter of mainstream trends... ceteris paribus, that is.

But if you want my personal opinion, I think you don't need to be in Paris, Milan or Seoul to look international. And that's what this week's quick style - and shopping - guide is here for. 

See the trends and their store recommendations:


Transitional season weather is as confusing for your sinuses as it is for your wardrobe. Sartorially speaking, it's possible to wake up in snowy Hogsback and commute back home from work in humid Durban. 

Enter layering! Usually preserved for winter, layering is actually the best cheat code for uncertain cloud activity. The best item to cheat in is a white poplin shirt or an uber-feminine blouse, which you can wear any kind of fabric layer over or a dark-hued form-fitting top underneath, should the need to un-onion yourself arise.

PARIS, FRANCE - OCTOBER 06: Paola Locatelli wears
PARIS, FRANCE - OCTOBER 06: A model is seen outsid


Modal placket detail shirt, R799 at Trenery  

summer trends

Puff sleeve blouse, R389 on Superbalist 

summer trends

Oversized denim jackets   

Replace that winter blazer with the more chilled out silhouette and fit of a boyfriend-esque denim jacket. After all, it is the most versatile type of outerwear for Spring/Summer seasons, so investing in one is worth it, whether thrifted or a high-end purchase. 

And paired with our denim bottom options below, you've got yourself a Canadian tuxedo inspired by this season's street style trends from Paris.

PARIS, FRANCE - OCTOBER 06: A model is seen outsid
PARIS, FRANCE - OCTOBER 06: A model is seen outsid
PARIS, FRANCE - OCTOBER 06: A model is seen outsid


Real Boyfriend Jacket, R2399 at G-Star Raw   

summer trends to shop

Levis' Made & Crafted love letter trucker jacket, R3999 at Levi's  

summer trends to shop

Oversized denim jacket, R299.99 at MRP 

summer trends

READ MORE: Is '80s glam slowly eclipsing the nostalgic appeal of '90s fashion?


At some point during the height of global lockdowns, it might have been a sin to wear jeans, but as mindsets shift towards a state of relaxation as the year approaches its end, so do our clothing choices. I mean, up until recently, casual threads were all we knew, so it's not surprising that jeans are having a moment. 

With exaggerated cuts and loose fits taking centerstage, this is fashion's way of observing how the pandemic has made us more inclined to comfort.  

PARIS, FRANCE - OCTOBER 04: Fiona Kim seen outsid
PARIS, FRANCE - OCTOBER 06: A model wears t-shirt,


High wide jean, R999 at Country Road 

summer trends to shop

High-rise paperbag jeans, R799 at Zara 

summer trends to shop

Levi's Made & Crafted barrel jeans, R1999 at Levi's 

summer trends

READ MORE: What (gaping) waist? H&M introduces new Curvy Fit denims made with South African women in mind


A belt - when brought to the right occasion - can really make for a memorable grand finale. Cinch your light layers with a standout belt to look like a pristinely wrapped gift.

PARIS, FRANCE - OCTOBER 04: Maria Bernad seen wear
PARIS, FRANCE - OCTOBER 06: A guest wears a black
PARIS, FRANCE - OCTOBER 06: A guest wears a black


Metallic belt bag, R799 at Zara   

summer trends to shop

Lauryn stitch detail leather belt, R250 at Cape Union Mart  

summer trends to shop

Ana leather belt, R699 at Witchery 

summer trends to shop

Statement dresses  

With December around the corner, you'll want to have a trusty maxi, flowy dress on your side because nothing says "I'm enjoying my leave" like an Instagram post in a statement frock with nature as your backdrop. 

Of course, you can wear your dress before the silly season, and when it gets nippy on the nips you can always just sling on that oversized denim jacket.

PARIS, FRANCE - OCTOBER 04: Maria Bernad seen wear
PARIS, FRANCE - OCTOBER 04: Maria Bernad seen wear


Storks maxi dress with high slits, R1800 from African Style Story at Convoy 

summer trends to shop

Dress Padova, R1299 from MANGO on Superbalist 

summer trends to shop

Or shop one of the dresses from a new collection by H&M that includes a variation of dresses ranging from mini to maxi in length, emphasising freedom and strong femininity by contrasting smocking with voluminous movement.  

summer trends to shop

Image supplied by H&M South Africa 

All images: Getty and featured brands

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