It’s been known that celebrities come out with beauty lines to spark conversations about important societal issues.
One could look at Rihanna’s Fenty Beauty that has sparked conversations about the inclusivity of all skin tones and types; another example by the Islander is Fenty Skin which insisted that men also need a skincare routine. Now, joining the pack to drive a new conversation is Cardi B's upcoming hair line to educate people on Afro-Latina hair.
The WAP singer took to Instagram to share her tweets about making a video to educate her followers on Hispanic people. In the post, she also took the opportunity to announce that she’ll be launching her own hair line.
“This year I will be coming out with a haircare line. I think it’s time for people to educate themselves on nationality, race and ethnicity. People thinking every Hispanic is Mexican or something and must have the same hair texture, colour and features,” she shared.
The singer explained what being Hispanic means in terms of length of hair and skin tone. She shared, “Being Hispanic/Latina don’t make your hair long, don’t make your skin light and don’t make your face features slim, especially if you come from Latin countries from the Caribbean islands. DNA has something to do with your hair, not your nationality.”
She also added in her tweets that race and hair texture don’t always correlate, “Hair texture [doesn’t] make you a race; however, I am Afro-Latina.”
Last year she shared a hair mask that is part of her haircare routine; the mask includes avocado, argan oil, mayonnaise, black castor oil, olive oil, two eggs, honey and banana.
Cardi B joins Tracee Ellis Ross, who launched Pattern beauty in 2019. Last month, Rihanna’s company, Roraj Trade, applied for Fenty Hair to produce shampoo, hair straightening items, hair weaving preparations, bleaching and colouring products and hair glitter.
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