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Inside Ulta Beauty's skin analysis tech - plus how other brands adapted to changes forced by Covid-19

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Consumers have taken on DIY beauty treatments as professional services came to a halt as a result of lockdown, but what does the future of this industry look like?

Allure reports that Ulta Beauty has a new feature in its app that uses facial recognition to recommend new skincare products. The Ulta Beauty app features a skin analysis tool as part of the retailer's GlamLab experience. 

The new feature aims to use that technology alongside a survey to identify your primary skin issues and recommend products to buy directly through the app.

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