We've picked the top 5 products inspired by the cultish KBeauty trend you should use for glowing skin

KBeauty continues to grow in markets outside from South Korea
KBeauty continues to grow in markets outside from South Korea

The Korean beauty industry has taken the international beauty industry by storm. The success of what is known as KBeauty has spread through social media and retail, on a global scale.

READ MORE: How much would it cost you to get flawless skin like Mihlali Ndamase, Duckie Thot, Jhené Aiko and Tracee Ellis Ross?

In 2015 already, Korea was reported to have exported more than $1 billion (almost R14 billion) worth of beauty products, according to The Cut

The most well known KBeauty regimen is a 10 step skincare routine, and its products are known to be packed with concentrated vitamins and natural ingredients. 

These are the on trend beauty products that come from Korean Beauty innovations, some of which you may find in your own beauty cabinet:

READ MORE: WATCH: The ugly side of Korean beauty


As you may have heard from your favourite beauty YouTubers, the sheet mask has become a staple for many beauty enthusiasts. Sheet masks offer a range of benefits depending on which concerns you want to take care of.

Shop these one application sheet masks that promise to offer soothing, hydrating, cleansing or firming properties. 

The ingredients included in this range include tea tree, witch hazel, vitamin E and vitamin C, collagen, coffee, green tea and rose flower extracts – depending on the needs of your skin.

READ MORE: Would you apply fermented cabbage on your face to get better skin?

 Clicks mask
Cleansing Face Mask Spot & Oil Control 1 Application

One of the key aspects of KBeauty is moisturised and glowing skin. This moisturising mask boasts a coral grass and green algae-infused formula to repair the skin's natural moisture barrier.


Another important product, according to Soko Glam, serums are like moisturisers that are stripped down to only the most powerful actives to your skin faster. 

This serum boasts brightening properties to improve the appearance of pigmentation while deeply moisturising your skin. It's infused with oryza sativa (Rice) bran water, among other ingredients.

 ampule serum
9Wishes miracle white ampule serum

Because of the concentrated nature of serums, this Soko Glam article notes that, “depending on what it does, serums can be spot-applied just on the target area you’re trying to treat”.

READ MORE: Hailey Baldwin uses a moisturiser that has her own blood in it


According to Soko Glam, essences are filled with hydrating, anti-aging and complexion enhancing ingredients to hydrate the skin and aid cell turnover. 

This snail mucin essence is derived from actual snails, formulated with 96% snail secretion filtrate. It's also a concentrated formula, claims to revitalise and repair acne scarring, lack of hydration, premature aging, sensitivity or dry patches.

Advanced Snail 96 Mucin Power Essence

This essence also claims to effectively treat acne while being gentle on the skin. According to its product information, it is made from 90% tea tree extract to bind moisture to and soothe blemish-prone skin.

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