What nude underwear looks like on 5 South Africans with diverse body shapes

accreditation

Local underwear brand Gugu Intimates is a brand which has finally changed the norm of "nude" underwear meaning beige rather than an array of beige to brown tones.

Between 10and5 editor-in-chief, Stefanie Jason notes how it is "only now, after centuries of work put into developing fashion, the entertainment industry, beauty products and more, are our needs as black people (hell, pretty much all marginalised groups) included and catered for."

In light of this, Between 10and5 celebrated the empowering New Naked range by Gugu Intimates with this Glow Up Party shoot (below), featuring five beautifully diverse local creatives. 

Read the full article here

Read more: 'The New Naked' - black women in SA finally get lingerie for our skin colour

Read more: See all the glorious products from the debut Fenty Beauty collection

Photography: Lauren Mulligan

Production: Stefanie Jason

Creative direction: Lee-Ann Orton

Assistant: Aimee-Claire Smith

Make-up artist: Alex Botha of Lampost (using Dermalogica products)

Graphics: Tiger Maremela

Models: Nkulsey Masemola, Lisa Ally, Boitumelo Rametsi, Nolwazi Tusini and Luke van der Burg

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For 14 free days, you can have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today. Thereafter you will be billed R75 per month. You can cancel anytime and if you cancel within 14 days you won't be billed. 
Subscribe to News24
Voting Booth
Do you think it's important to get married in this day and age?
Please select an option Oops! Something went wrong, please try again later.
Results
Yes, it's important in order to create a family unit and for companionship
23% - 922 votes
Not at all. Being single is far more liberating
9% - 368 votes
There is no general answer to this, it's each to their own
49% - 2008 votes
Yes, society still frowns on unmarried people, especially women
1% - 56 votes
It depends on whether you are able to find a compatible partner
18% - 718 votes
Vote