What a car! Bugatti reveals R55.5-million Chiron Pur Sport


The Bugatti Chiron is one of the fastest production cars ever made, but this was not enough as the automaker sought to make the car even better. And faster.

The changes the Pur Sport boasts over the standard Chiron includes a rear spoiler that stretches 1.90m. This, says Bugatti, is to generate greater downforce and improve aerodynamics.

Widened air-inlets help improve cooling, while the front splitter is used to make the car both imposing and more dynamically apt.

Inside, Bugatti deliberately made the interior sporty and raw. The oversized surfaces are decked in Alcantara to save weight. This material has also been used on the steering wheel and seats. 

All trim and controls are made exclusively of either black, anodised aluminium or titanium, says Bugatti.

2020 bugatti chiron pur sport

                       2020 Bugatti Chiron Pur Sport. Image: Bugatti Newsroom

Listening to the customer

Stephan Winkelmann, president of Bugatti, explains: "We spoke to customers and realised they wanted a vehicle that is geared even more towards agility and dynamic cornering. A hypersports car that yearns for country roads with as many bends as possible. An unadulterated, uncompromising driving machine. Consequently, the vehicle is called Chiron Pur Sport.

"By cutting the weight by 50kg while simultaneously boosting the downforce and configuring an uncompromising, sporty chassis as well as suspension setup, the Chiron Pur Sport boasts incredible grip, sensational acceleration and extraordinarily accurate handling. It’s the most uncompromising yet agile Bugatti of recent times."

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2020 bugatti chiron pur sport

                       2020 Bugatti Chiron Pur Sport. Image: Bugatti Newsroom

A lot of horses

Bugatti says that the gearbox’s gear ratio has been configured 15% closer together to better the channeling of the massive engine’s power. The 8.0-litre W16 engine develops 1120kW (1500HP) and 1600Nm, which allows the car to go from 0 – 100km/h in under two seconds. Should you be brave enough to breach 350km/h, Bugatti says the car will then release all of its power.

The engine’s maximum speed has also been increased by 200rpm to 6900rpm. The overall result is a car that goes from 60 – 120km/h almost two seconds faster than the Chiron.

READ: A devil's play thing? The new 1103kW Bugatti 'Chiron Noire' special edition is not of this world

Production of the Chiron Pur Sport will commence in 2020’s second half, and only 60 units will be produced. The car carries a price tag of €3.0-million (est. R55.5-million), excluding VAT.

Winkelmann concludes: "With the Chiron Pur Sport we are showcasing an outstanding vehicle that makes your heart race shortly after having started the engine to push the limits of driving physics even further to the limit than any vehicle ever has done before. This means we have come full circle, back to the good, old Bugatti tradition."

Compiled by: Charlen Raymond

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