WATCH | The meerkats are back, this time they 'steal' Giniel's Toyota Dakar Hilux

Image: Twitter / Giniel de Villiers
Image: Twitter / Giniel de Villiers

You have to give it to Toyota South Africa: they've really owned the build-up to the #Dakar2020!

If you didn't see the automaker's latest social media feeds, you've really been missing out on some awesome content. And they did it again with another brilliant ad.

Epic execution

Posted to social media in December, local Dakar hero Giniel de Villiers, is seen enjoying a hot beverage in his trailer somewhere in the desert. Clearly a nod in Saudi Arabia's direction. As he's about to hit the sand in his Dakar-built Hilux, he hears the bakkie roaring away. That V8 engine screaming at full tilt!

And then we see who, or what, stole the Hilux: it's those cheeky meerkats again!

In a hilarious turn of events, one meerkat stands on another's shoulders and steers the Hilux through and over a couple of sandy dunes. Then De Villiers steps in and demands the key from the meerkats.

What do you think of Toyota South Africa's Dakar ads for the #Dakar2020?
Email us.

KEEP UPDATED on the latest Wheels news by subscribing to our FREE newsletter.

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For only R75 per month, you have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today.
Subscribe to News24
Lockdown For
Brought to you by
Voting Booth
Who do you feel was at fault for Verstappen and Hamilton's Italian GP crash?
Please select an option Oops! Something went wrong, please try again later.
26% - 1542 votes
43% - 2576 votes
They were both at fault
31% - 1858 votes