February SA car sales raise industry spirits, but we're still in hot water

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The new Toyota GR-Sport Hilux is set to drive LCV sales into a higher gear later this year.
The new Toyota GR-Sport Hilux is set to drive LCV sales into a higher gear later this year.
  • South Africans return to car dealers en masse as vehicle sales rise.
  • Economic pressure is not souring an appetite for new models.
  • Toyota once again leads the way in sales volumes for the month.
  • For motoring news, go to Wheels24


Rising interest rates. Excruciating fuel prices. An economy that's in a state of reflux as it comes to grips with more than 700 days of lockdown due to the Covid-19 pandemic. Despite these variables and more, last month's (February 2022) new vehicle sales in South Africa has been the best it's ever been in the past year.

According to WesBank, the new vehicle market surged ahead during February, recording its best sales month since March last year.


Read:
Pritesh Ruthun | This is the most disappointing car driven in 2021

"Despite the traditionally short February selling month and in the face of interest rate hikes and fuel price increases, new vehicle sales performed reassuringly well during the month," says Lebogang Gaoaketse, Head of Marketing and Communication at WesBank.

"Consumer demand was strong during February, particularly for new vehicles as opposed to used, borne out by WesBank's 14.2% increase in finance applications for new vehicles alone."

Mahindra Pik Up
Mahindra sold more than 1 000 vehicles in SA last month for the second time on the trot.

Bakkies lead the way

Light Commercial Vehicles sales were up 9.4% last month to 12 290 units compared to February 2021. Nevertheless, consumer activity was vigorous on the passenger car dealer floor, as sales through that channel grew 27.9% during February, well ahead of market growth. Overall passenger car sales increased 22.4% to 29 563 units, with a slightly flatter performance from the rental market this month.

Read: 3 new bakkies that cost less than R10 000 per month (and they come with everything)

Toyota South Africa Motors (TSAM) recorded its most significant market share (30.4%) to date and posted its second-highest ever monthly sales total, retailing 13 458 units in February. It is TSAM's highest total sales since the coronavirus made landfall in South Africa and is only surpassed by the record aggregate of 13 694 units posted in September 2019. This is the second month in a row that TSAM has recorded a market share above 30%.

February 2022 vehicle sales
February 2022 vehicle sales in South Africa.


Mark Dommisse, Chairperson of the National Automobile Dealers' Association, says: "It's encouraging that sales have been up for the first two months of the year compared to January and February 2021, despite the supply issues affecting most franchises.

"What is important is that the dealer channel was responsible for 84.9% of these sales, which points to growing consumer confidence despite the conflict in Ukraine, the ongoing global Covid-19 pandemic, and a continuing global shortage of semiconductors which affects the number of new vehicles produced."

Here are the best-selling vehicle brands in South Africa for February 2022 (passenger cars):


1. TOYOTA - 13 458 vehicles sold


2. VOLKSWAGEN GROUP SA - 6 153 vehicles sold


3. SUZUKI AUTO - 3 240 vehicles sold


4. HYUNDAI AUTOMOTIVE SOUTH AFRICA - 3 017 vehicles sold


5. NISSAN - 2 126 vehicles sold


6. HAVAL MOTORS SA - 2 054 vehicles sold


7. RENAULT - 2 047  vehicles sold


8. FORD MOTOR COMPANY - 1 877  vehicles sold


9. KIA SOUTH AFRICA - 1 737 vehicles sold


10. ISUZU MOTORS SOUTH AFRICA - 1 677 vehicles sold


11. MAHINDRA - 1 077 vehicles sold


12. BMW GROUP - 1 072 vehicles sold


13. MERCEDES-BENZ SA - 581 vehicles sold


14. STELLANTIS - 545 vehicles sold


15. MAZDA SOUTHERN AFRICA - 491 vehicles sold


16. DAIMLER TRUCKS AND BUSES SA - 393 vehicles sold


17. HONDA - 350 vehicles sold


18. JAGUAR LAND ROVER - 306 vehicles sold


19. MITSUBISHI MOTORS SA - 288 vehicles sold


20. UD TRUCKS SOUTHERN AFRICA - 254 vehicles sold


21. VOLVO GROUP SOUTHERN AFRICA - 241 vehicles sold


22. SCANIA - 229 vehicles sold


23. FAW TRUCKS - 180 vehicles sold


24. PORSCHE - 154 vehicles sold


25. MAN - 136 vehicles sold


26. TATA - 104 vehicles sold


27. SUBARU - 93 vehicles sold


28. POWERSTAR - 78 vehicles sold


29. IVECO - 53 vehicles sold


30. BABCOCK - 33 vehicles sold


31. VECV SOUTH AFRICA - 15 vehicles sold


32. LAMBORGHINI SOUTH AFRICA - 6 vehicles sold


33. SCUDERIA SOUTH AFRICA (Ferrari) - 6  vehicles sold


34. BENTLEY - 3 vehicles sold


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