• Mercedes-Benz will debuts its 'hyperscreen' in its flagship electric vehicle, the EQS.
• The large, curved screen unit stretches almost the entire width from the left to the right A-pillar
• It is fitted with artificial intelligence (AI) technology capable of learning, the display and operating concept adapts completely to its user.
Almost every test car I drive features a touchscreen. Carmakers are intent on mirroring a mobile phone-like experience for consumers to navigate around the infotainment and climate control systems.
The Mercedes-Benz User Experience or MBUX as they call it has been around since the current generation A-Class in 2018, since then Merc says more than 1.8-million cars are fitted with the system.
But this week, the German carmaker went step further when it unveiled its MBUX hyperscreen. A 141cm curved screen featuring several displays and even features integrated climate control vents.
The hyperscreen will debut in the firm's new flagship electric car, the EQS. The technical specifications of the hyperscreen are mind boggling. It has eight CPU cores, 24-gigabyte RAM and 46.4GB per second RAM memory bandwidth.
There are two coatings over the glass that eradicate reflections, while the curved glass contains scratch-resistant aluminium silicate. There are a total of 12 actuators under the touchscreen for haptic feedback when in use.
The image presented to the driver is via the latest OLED technology. Mercedes says where the individual image points are self-luminous; non-controlled image pixels remain switched off, which means that they appear deep black.
There are even active OLED pixels which offer high contrast values, regardless of the angle of view and the lighting conditions.
"The MBUX Hyperscreen is both the brain and nervous system of the car", says Sajjad Khan, Merccedes-Benz board member.
"The MBUX Hyperscreen continually gets to know the customer better and delivers a tailored, personalised infotainment and operating offering before the occupant even has to click or scroll anywhere," he concluded.
It looks like touchscreens are here to stay. I personally prefer a button or volume control knob. It feels good to touch a tangible and know its purpose. But it seems the more our phones become advanced, the more carmakers will look to adapt that same type of tech into infotainment systems.
I bet one of the other German brands will show off an even bigger screen at CES this year. Watch this space.