Unique businesses ideas that do good in the world in unexpected ways

2016-05-23 23:07

When most people think about businesses, they don't think of them as being warm and fuzzy. In fact, most people would agree that the concept of a business is closely associated with pursuit of revenue above almost all else.

This isn't too far from being correct because in order to sustain itself, a business has to find a way to generate an income. No income, no business.

But what I see in my business coaching practice is that most young entrepreneurs thirst to create businesses and projects that make the world a better place. That is great, but a business that just makes the world a better place isn't financially sustainable. So there must always be a balance between the two.

That's why in this article I want to go over three very unique businesses that help make the world a better place in their own unique ways.

The first such business is a very unusual one. It is a cuddling business. It helps people be less lonely by providing a professional cuddle partner. It was founded on the principle that touch and closeness make people happier. Not everyone has someone in their life that gives them that, and this business provides a professional alternative for this. There is no sex involved, and the people providing the cuddling are trained professionals.

That was completely unexpected, right? I know it was for me when I first learned of this company's existence. But after a short time thinking about it, I realized how much better it can make some people's lives, and became a fan.

Now let's examine a completely different type of business, one that allows gigantic, Fortune 500 companies to show their nice and fuzzy side. Where small mom and pop businesses often do have a softer side to them, gigantic businesses are often seen as primarily driven by profits. And that is probably 99% true. But it doesn't have to mean that this is the only side to them that should impact the world.

I recently learned of a cause marketing agency which works with Fortune 500 companies to show what good things they do in the world. Having doubts? I initially did too. That is why you can take a look at their cause marketing case studies to see how they worked with Fortune 500 companies and brought out their good sides while doing good in the world. And here is a small interview I conducted with their CEO about the company.

Lastly, I want to share a very simple business idea that I think anyone can try if they put their mind to it. Maybe that someone is even you. What I am talking about is teaching someone someone you know, and making them better off through sharing your knowledge, skills and wisdom.

The simples way to do that and make money is to teach on Udemy.com which is a site where I teach my courses. Here is a link to all my courses on Udemy, and if you are curious to take any of my business courses there, here is my Udemy discounts list.

To teach on Udemy, all you have to do is decide on what you can and want to share, and record video based lectures that you can package into a course for people. And you can do this without any investment on your part since you can make amazing videos with just your iPhone camera.

And if you are excited about teaching people what you know with one course, think about how much better things could be if you had a full website like that. This is precisely what people have been asking me about. So recently I started to help people get such a site up and running as their own business. Here is my page about how to start an elearning online course business that explains it.

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