Share

Baby dolls big business

accreditation

It started as a hobby – a way of expressing her passion for beautiful dolls.

Now, looking around the headquarters of Baltorina’s Unique Babies in Table View, Cape Town, one thing is certain: this business has outgrown its bootees.

Five years ago Rina Muller, the brains behind the factory, offered about only 40 dolls for sale in a nearby shop – and did so grudgingly because she loved each of her “babies” so much. Today she runs a full-scale production line.

Her babies fly off the shelves. They’re available at about 60 toy shops around South Africa and she gets orders from as far afield as Dubai and America.

Some therapists even use her true-to-life dolls in their sessions with children. One of her dolls was used as Winnie Madikizela-Mandela’s baby in the film Winnie which starred Jennifer Hudson.

“I never dreamt I’d be doing this today,” says the erstwhile personal assistant at Eskom’s Koeberg power station.

“It used to be me and two other people. Now we have 40 staff. We make between 1 000 and 1 600 babies a month. To date we’ve sold more than 15 000 in total.”

Read more in Haidee Muller’s article in YOU 29 March 2012.

Follow YOU on Twitter.

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For 14 free days, you can have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today. Thereafter you will be billed R75 per month. You can cancel anytime and if you cancel within 14 days you won't be billed. 
Subscribe to News24
heading
description
username
Show Comments ()