The pair were accosted in broad daylight as the man dropped off his 19-year-old daughter at an ice cream shop in Durban's Florida Road where she worked.
Three men, two of whom carried firearms, demanded cash.
They seized her small bag and hit the man over the head before firing about four shots into the air and fleeing in their getaway car -- a black Mercedes Benz with blue police lights.
Police spokesman Colonel Jay Naicker and Blue Security operations manager Brian Jackson confirmed the attack.
Naicker told the newspaper a case of attempted murder and robbery was being investigated.