Share

Brooklyn Beckham signs R20 million deal to become the face of trendy clothing brand Superdry

accreditation
0:00
play article
Subscribers can listen to this article
Brooklyn Beckham has landed the biggest modelling campaign of his life. (PHOTO: Gallo Images/Getty Images)
Brooklyn Beckham has landed the biggest modelling campaign of his life. (PHOTO: Gallo Images/Getty Images)

Brooklyn Beckham is certainly upping the ante when it comes to his modelling career.

The eldest son of David and Victoria Beckham has been named as the new face of Superdry after signing a £1million (about R20 million) deal with the edgy fashion label. 

 (PHOTO: Superdry)
A torso-baring Brooklyn as he appears on the new Superdry campaign. (PHOTO: Superdry)

The 22-year-old, who is set to host a party this week at the label's London flagship store, is seen flaunting his rock-hard abs and tattooed torso for the British streetwear's latest campaign.

Brooklyn has appeared in a number of advertising campaigns before and graced the covers of magazines such as Vogue China but this is by far his biggest and most lucrative gig. 

This is a huge opportunity for Brooklyn and will cement him as a real name in the men’s fashion world, a source told The Sun. It’s a great gig for him to land and has given him focus. He’s really keen on sustainability too, so he’s excited to get stuck in.

(PHOTO: Gallo Images/Getty Images)
Brooklyn and model girlfriend, Nicola Pelz, seen coming out of a YSL store in Paris last month. (PHOTO: Gallo Images/Getty Images)

Brooklyn and his fiancée, Nicola Peltz (26), who is also a model, recently landed a Pepe Jeans campaign together, proving they're following in the footsteps of Posh and Becks, who also fronted many campaigns over the years.

However, Becks (46) landed himself in hot water last month when he accepted a £150 million deal to be the face of the 2022 Fifa World Cup in Qatar, a country with a poor human rights record.  

(PHOTO: Gallo Images/Getty Images)
David Beckham has ignited controversy by signing up to be the face of the 2022 Qatar World Cup. (PHOTO: Gallo Images/Getty Images)

David reassured fans they would be allowed to display rainbow flags (the symbol of the LGBTQ community) during the tournament despite the country's draconian laws towards women and homosexuals. Same-sex relationships are banned in the country

David apparently consulted with his wife before signing the deal and, according to a source, the former England skipper believes in Qatar’s commitment to progress and that the World Cup — the first to be held in the Arab world — can effect significant positive change”.

The situation has however lead to calls for him to be stripped of his UNICEF Goodwill Ambassador title.

Sources: dailymail.co.uk, mirror.co.uk, thesun.co.uk

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For 14 free days, you can have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today. Thereafter you will be billed R75 per month. You can cancel anytime and if you cancel within 14 days you won't be billed. 
Subscribe to News24
heading
description
username
Show Comments ()